Andy Baillie and Callum MacBurnie

Andy Baillie, VP of UK and Ireland at Semarchy, and Callum MacBurnie, Chief Revenue Officer at Amplifi

The yin and yang of AI and data management

Andy Baillie, VP of UK and Ireland at Semarchy, and Callum MacBurnie, Chief Revenue Officer at Amplifi, explore some key use cases where AI's potential can be unlocked through robust data management practices.